Modules de cours fondamentaux
7 modules de cours fondamentaux
Module 1 : Economics
The aim of the course is to provide students with an advanced study of selected problems in economics. Subjects covered include the monetary and international investment, current global monetary situation, current issues in free trade and protection, trade and economic growth and future issues and prospects.
Â
Module 2 : Management / Marketing
A study of the managerial process and the functioning of organizations ; notions of integrating findings of the behavioural science with quantitative systems and new approaches to management.
A study of marketing principles and policies ; marketing function, pricing, markety research, product development, trade channel problems, and the influence of the consumer, brand policies, government, legislation, administrative regulations.
Â
Module 3 : Managerial Accounting
Accounting theory and practice. Methods of operational analysis for hospitality propreties are evaluated and utilized, including ratio comparative and cost-volume profit analysis. Other topics include internal control, operational budgeting and techniques used to evaluate the long term capital budgeting decision for the business.
Â
Module 4 : English Business Communication Skills
Prepare the students for immediate "real-world" application of executive communication both in oral presentation and written business correspondence.
Â
Module 5 : Management Information Systems
Management information and statistical analysis required for operation, control, organization and planning, for management decision making.
Â
Module 6 : Introduction to Business Principles and Strategic Thinking
This course provides an introduction to the theory and practice of modern business, and provides students with the basic tools for developing their strategic thinking. It introduces students to fundamental management concepts, various functions such as marketing, human resources management, accounting, information technology and the external environment of business, economics, banking and insurance.
Â
Module 7 : Introduction to Quantitative Methods
This course introduces students to approaches to problem solving and mathematical models that are used in modern business situations. Topics covered include functions and graphs - linear, quadratic, and exponential functions ; using Excel, and graphing. Students will learn how quantitative methods are applied to supply, demand, cost, revenue, and profit, and master the methodology for finding net present value and internal rate of return on Excel. They will develop a basic understanding of financial mathematics and data analysis (the graphical and numerical descriptions of data) critical to successful MBA-level studynomics.
Â
A la fin du 1er semestre :
Certificat de maîtrise des compétences européennes Niveau 1















